{"id":67651,"date":"2025-03-13T15:23:26","date_gmt":"2025-03-13T07:23:26","guid":{"rendered":"https:\/\/lot.dhl.com\/?p=67651"},"modified":"2025-03-13T15:23:32","modified_gmt":"2025-03-13T07:23:32","slug":"%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1","status":"publish","type":"post","link":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/","title":{"rendered":"\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":1403,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_mo_disable_npp":"","inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4531],"tags":[],"industry":[],"region":[],"collection":[],"country":[],"bu-business-unit":[22],"corporate-business-unit":[],"quoted-person":[],"resource-format":[],"region-country":[],"product":[],"logistics-industry-knowledge":[5736,5330,5450],"dhl-branded-campaigns":[],"trends":[],"class_list":["post-67651","post","type-post","status-publish","format-standard","hentry","category-insights-zh-hans","bu-business-unit-dhl-supply-chain","logistics-industry-knowledge-automotive-","logistics-industry-knowledge-automotive-zh-hans","logistics-industry-knowledge-5450"],"acf":{"thumbnail":{"wide":{"ID":60805,"id":60805,"title":"lot_6749321acfee12.50760674","filename":"lot_6749321acfee12.50760674.jpg","filesize":78061,"url":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","link":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/lot_6749321acfee12-50760674-2\/","alt":"","author":"1403","description":"","caption":"","name":"lot_6749321acfee12-50760674-2","status":"inherit","uploaded_to":67651,"date":"2024-11-29 03:16:42","modified":"2024-12-09 08:44:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/lot.dhl.com\/wp-includes\/images\/media\/default.png","width":1200,"height":630,"sizes":{"thumbnail":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-300x158.jpg","medium-width":300,"medium-height":158,"medium_large":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-768x403.jpg","medium_large-width":768,"medium_large-height":403,"large":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-1024x538.jpg","large-width":1024,"large-height":538,"1536x1536":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","1536x1536-width":1200,"1536x1536-height":630,"2048x2048":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","2048x2048-width":1200,"2048x2048-height":630,"story_normal":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-300x248.jpg","story_normal-width":300,"story_normal-height":248,"story_single":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-800x420.jpg","story_single-width":800,"story_single-height":420,"story_wide":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-800x310.jpg","story_wide-width":800,"story_wide-height":310,"whitepaper_thumb":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-300x417.jpg","whitepaper_thumb-width":300,"whitepaper_thumb-height":417,"story_gallery":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-1024x538.jpg","story_gallery-width":1024,"story_gallery-height":538,"story_ampsize":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","story_ampsize-width":1200,"story_ampsize-height":630,"ads_mobile":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-300x158.jpg","ads_mobile-width":300,"ads_mobile-height":158,"gform-image-choice-sm":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","gform-image-choice-sm-width":300,"gform-image-choice-sm-height":158,"gform-image-choice-md":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","gform-image-choice-md-width":400,"gform-image-choice-md-height":210,"gform-image-choice-lg":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","gform-image-choice-lg-width":600,"gform-image-choice-lg-height":315,"web-stories-poster-portrait":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-640x630.jpg","web-stories-poster-portrait-width":640,"web-stories-poster-portrait-height":630,"web-stories-publisher-logo":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-96x96.jpg","web-stories-publisher-logo-width":96,"web-stories-publisher-logo-height":96,"web-stories-thumbnail":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674-150x79.jpg","web-stories-thumbnail-width":150,"web-stories-thumbnail-height":79}},"square":{"ID":60847,"id":60847,"title":"lot_67493273570cc0.72712011","filename":"lot_67493273570cc0.72712011.jpg","filesize":16710,"url":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","link":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/lot_67493273570cc0-72712011-2\/","alt":"","author":"1403","description":"","caption":"","name":"lot_67493273570cc0-72712011-2","status":"inherit","uploaded_to":67651,"date":"2024-11-29 03:18:11","modified":"2024-12-09 08:44:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/lot.dhl.com\/wp-includes\/images\/media\/default.png","width":300,"height":248,"sizes":{"thumbnail":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","medium-width":300,"medium-height":248,"medium_large":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","medium_large-width":300,"medium_large-height":248,"large":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","large-width":300,"large-height":248,"1536x1536":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","1536x1536-width":300,"1536x1536-height":248,"2048x2048":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","2048x2048-width":300,"2048x2048-height":248,"story_normal":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","story_normal-width":300,"story_normal-height":248,"story_single":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","story_single-width":300,"story_single-height":248,"story_wide":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","story_wide-width":300,"story_wide-height":248,"whitepaper_thumb":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","whitepaper_thumb-width":300,"whitepaper_thumb-height":248,"story_gallery":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","story_gallery-width":300,"story_gallery-height":248,"story_ampsize":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","story_ampsize-width":300,"story_ampsize-height":248,"ads_mobile":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","ads_mobile-width":300,"ads_mobile-height":248,"gform-image-choice-sm":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","gform-image-choice-sm-width":300,"gform-image-choice-sm-height":248,"gform-image-choice-md":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","gform-image-choice-md-width":300,"gform-image-choice-md-height":248,"gform-image-choice-lg":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","gform-image-choice-lg-width":300,"gform-image-choice-lg-height":248,"web-stories-poster-portrait":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011.jpg","web-stories-poster-portrait-width":300,"web-stories-poster-portrait-height":248,"web-stories-publisher-logo":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011-96x96.jpg","web-stories-publisher-logo-width":96,"web-stories-publisher-logo-height":96,"web-stories-thumbnail":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493273570cc0.72712011-150x124.jpg","web-stories-thumbnail-width":150,"web-stories-thumbnail-height":124}},"thumbnail_category_option":"none","gif_wide":false,"gif_square":false,"video_key":false,"video_single":false},"story_options":[],"countries":false,"industry":false,"collection":false,"quoted_persons":false,"format":"article","seo_title":"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274","introduction_paragraph":"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274","excerpt":"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274","content":[{"acf_fc_layout":"wysiwyg","wysiwyg":"<p>\u65b0\u51a0\u75ab\u60c5\u7684\u7206\u53d1\u7ed9\u5168\u7403\u4f9b\u5e94\u94fe\u6572\u54cd\u4e86\u8b66\u949f\uff0c\u66b4\u9732\u4e86\u5404\u884c\u4e1a\u7684\u8106\u5f31\u6027\u5e76\u9020\u6210\u4e86\u74f6\u9888\u3002\u73b0\u5982\u4eca\uff0c\u4f01\u4e1a\u9762\u4e34\u7740\u524d\u6240\u672a\u6709\u7684\u5404\u79cd\u6311\u6218\uff0c\u4f8b\u5982\uff0c\u5173\u952e\u539f\u6750\u6599\u8fd0\u8f93\u5ef6\u8bef\uff0c\u8fd0\u8f93\u4e2d\u65ad\uff0c\u5fc5\u9700\u54c1\u9700\u6c42\u98d9\u5347\u7b49\u3002\u8fd9\u4e9b\u969c\u788d\u4e0d\u4ec5\u662f\u5bf9\u5168\u7403\u4f9b\u5e94\u94fe\u5f39\u6027\u7684\u5de8\u5927\u8003\u9a8c\uff0c\u540c\u65f6\u4e5f\u8ba9\u63d0\u9ad8\u4f9b\u5e94\u94fe\u654f\u6377\u6027\u548c\u53ef\u89c1\u6027\u7684\u7d27\u8feb\u9700\u8981\u51f8\u663e\u51fa\u6765\u3002<\/p>\n<p>\u56de\u987e\u8fc7\u53bb\u5f80\u5f80\u66f4\u80fd\u6d1e\u5f7b\u4e8b\u7406\u3002\u524d\u4e8b\u4e0d\u5fd8\uff0c\u540e\u4e8b\u4e4b\u5e08\u3002\u4f01\u4e1a\u8981\u60f3\u6df1\u8c0b\u8fdc\u8651\uff0c\u53ef\u4ee5\u90e8\u7f72<a href=\"%22https:\/\/lot.dhl.com\/data-driven-control-towers\/\">\u4f9b\u5e94\u94fe\u63a7\u5236\u5854<\/a>\u3002<\/p>\n<p>\u5728\u5371\u673a\u6765\u4e34\u4e4b\u9645\uff0c\u6709\u80fd\u529b\u8f6c\u5371\u4e3a\u5b89\u624d\u662f\u786e\u4fdd\u957f\u4e45\u6210\u529f\u7684\u5173\u952e\uff0c\u7136\u800c\u8bbd\u523a\u7684\u662f\uff0c\u73b0\u4eca\u65f6\u4ee3\uff0c\u5371\u673a\u8fde\u7ef5\u4e0d\u65ad\uff0c\u63a5\u8e35\u800c\u6765\u3002\u5728\u6b64\u80cc\u666f\u4e0b\uff0c\u4f01\u4e1a\u5fc5\u987b\u9ad8\u77bb\u8fdc\u77a9\uff0c\u9632\u60a3\u672a\u7136\u3002<\/p>\n<p>\u65b0\u51a0\u75ab\u60c5\u671f\u95f4\uff0c\u5404\u884c\u4e1a\u7684\u4e00\u4e9b\u4f01\u4e1a\u8fd0\u7528\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u6765\u514b\u670d\u5168\u7403\u4f9b\u5e94\u94fe\u7684\u91cd\u91cd\u6311\u6218\u3002\u4ee5\u4e0b\u5c06\u5206\u4eab\u5176\u8fc7\u7a0b\u3002<\/p>\n"},{"acf_fc_layout":"outbound_box","cards":[{"type":"linked","linked_post":{"ID":50304,"post_author":"1437","post_date":"2024-02-08 10:00:25","post_date_gmt":"2024-02-08 02:00:25","post_content":"<p>Supply chain processes just got simpler. The pivot to data with supply chain control towers allows businesses to achieve productivity like never before. <\/p><p><span data-contrast=\"auto\">From predicting the next storm to anticipating which books will be bestsellers, the role of data today has never been more important.<\/span><\/p>\n<p><span data-contrast=\"auto\">But while data has been the driving force for the winners of the digital economy, many companies have yet to fully embrace the data-driven culture. According to a survey of nearly 700 companies conducted by <a href=\"https:\/\/bi-survey.com\/data-driven-decision-making-business\">Business Intelligence<\/a>, nearly 60 percent of executives still make at least half of their business decisions based on their experience and gut feelings.<\/span><\/p>\n<p><span data-contrast=\"auto\">This shift to a more data-driven decision-making model is crucial for logistics, given the complex supply chains many companies deal with. Many organizations have adopted logistics control towers to direct and crystallize the insights that data can bring.<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">Leveraging real-time data<\/span><\/b><\/h2>\n<p><span data-contrast=\"auto\">Logistics control towers have been around for many years, acting as central hubs to give companies full visibility of their supply chain.<\/span><\/p>\n<p><span data-contrast=\"auto\">Pulling together real-time and historical data, control towers give full clarity into how supply chains function.<\/span><\/p>\n<figure id=\"attachment_50382\" aria-describedby=\"caption-attachment-50382\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-50382 size-full\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630.jpg\" alt=\"Similar to airport control towers, logistics control towers give 3PLs and 4PLs a bird\u2019s eye view of the supply chain.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630.jpg 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Diverse-Air-traffic-1200-x-630-150x79.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-50382\" class=\"wp-caption-text\">Similar to airport control towers, logistics control towers give 3PLs and 4PLs a bird\u2019s eye view of the supply chain.<\/figcaption><\/figure>\n<p><span data-contrast=\"auto\">While companies make use of real-time shipping data and weather patterns to plan the best freight routes, control towers can take this one step further by merging the data collected with customer data to further optimize route planning.<\/span><\/p>\n<p><span data-contrast=\"auto\">Companies such as <\/span><a href=\"https:\/\/consumergoods.com\/why-cpgs-tyson-foods-are-investing-supply-chain-control-towers\"><span data-contrast=\"none\">Tyson Foods<\/span><\/a><span data-contrast=\"auto\">, for instance, are integrating data from their Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems to glean valuable insights that bring down operation costs while boosting efficiency.<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">Elevating control towers with AI<\/span><\/b><\/h2>\n<p><span data-contrast=\"auto\">But that\u2019s not all that control towers can do. Apart from simply combining data, advanced analytics technologies are transforming the logistics control towers&#8217; operations. Powered by artificial intelligence and machine learning, control towers can predict trends and potential bottlenecks before they happen.<\/span><\/p>\n<p><span data-contrast=\"auto\">The pace of adoption is accelerating. In the <\/span><a href=\"https:\/\/og.mhi.org\/publications\/report#download7\"><span data-contrast=\"none\">2020 MHI Annual Industry Survey<\/span><\/a><span data-contrast=\"auto\">, 30 percent of supply chain managers started using predictive analysis in 2019, nearly twice as many as compared to 17 percent in 2017.<\/span><\/p>\n<p><span data-contrast=\"auto\">Predictive analysis allows logistics professionals to anticipate consumer demand for goods and services beforehand, allowing them to plan logistics operations effectively. To comb through the large volumes of data from multiple channels, the control tower employs big data analytics \u2013 which examines massive amounts of data to draw a conclusion. The conclusions drawn from the vast amount of data help uncover hidden market trends, potential travel routes, and more across the supply chain.<\/span><\/p>\n<p><a href=\"https:\/\/medium.com\/@nuhaaltoraby91\/how-mcdonalds-utilized-big-data-c6016e8b46b5\"><span data-contrast=\"none\">Mega-chain fast food restaurant McDonald\u2019s harvests a vast amount of information to make sense of consumer consumption habits.<\/span><\/a><span data-contrast=\"auto\"> By doing so, they can push out vouchers and discounts for popular food items to generate repeat customers.<\/span><\/p>\n<figure id=\"attachment_50347\" aria-describedby=\"caption-attachment-50347\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-50347 size-full\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630.png\" alt=\"In 2021, K-Pop boy band BTS topped the Korea Brand Reputation Research Institute\u2019s brand value ranking. Leveraging on their popularity, Mcdonald\u2019s launched a collaboration that included a BTS meal set, as well as branded clothing and merchandise. (Photo: Mcdonald\u2019s)\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630.png 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630-300x158.png 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630-1024x538.png 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630-768x403.png 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630-800x420.png 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Mcdonalds-BTS-Meal-1200-x-630-150x79.png 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-50347\" class=\"wp-caption-text\">In 2021, the K-pop boy band BTS topped the Korea Brand Reputation Research Institute\u2019s brand value ranking. Leveraging on their popularity, Mcdonald\u2019s launched a collaboration that included a BTS meal set, as well as branded clothing and merchandise. (Photo: Mcdonald\u2019s)<\/figcaption><\/figure>\n<p><span data-contrast=\"auto\">For mega giants like Shopee, Lazada, and more, collecting and organizing customer data across supply chains is key to their everyday business flow. <\/span><a href=\"https:\/\/www.techinasia.com\/heres-shopee-developing-generation-data-science-ai-talent\"><span data-contrast=\"none\">By doing so, the platform can identify key areas of improvement in user experience and boost workplace productivity.<\/span><\/a><\/p>\n<p><span data-contrast=\"auto\">In other words, data-powered decision-making enables businesses to better allocate resources across the supply chain process, from freight forwarding to delivery manpower.<\/span><\/p>\n<p><span data-contrast=\"auto\">By drawing on physical data from manufacturing and warehousing operations, businesses can gain even sharper insights into their supply chain. And with IoT&#8217;s growing importance, data use in logistics will only continue to grow. In 2019, the market size for global IoT in logistics was valued at\u202fUS<\/span><a href=\"https:\/\/www.psmarketresearch.com\/market-analysis\/iot-in-logistic-industry\"><span data-contrast=\"auto\">$34 billion<\/span><\/a><span data-contrast=\"auto\">. By 2026, the market size is forecasted to grow to\u202fUS<\/span><a href=\"https:\/\/www.transparencymarketresearch.com\/internet-of-things-in-logistics-market.html\"><span data-contrast=\"auto\">$63.7 billion<\/span><\/a><span data-contrast=\"auto\">.<\/span><\/p>\n<p><span data-contrast=\"auto\">And that is just the beginning of a new data-led era. With generative AI growing in sophistication, it is not impossible for the development of a chatbot that can develop a full operational plan without the need for the inspection of charts or numbers.<\/span><\/p>\n<p><strong>RELATED ARTICLES<\/strong><\/p><p><a href=\"https:\/\/lot.dhl.com\/a-peek-into-the-critical-trends-shaping-the-future-of-logistics\/\"><figure><img src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2022\/12\/Logistics-trends-header-1200-x-630.jpg\"\/><\/figure><\/a><br\/><a href=\"https:\/\/lot.dhl.com\/a-peek-into-the-critical-trends-shaping-the-future-of-logistics\/\"><strong>A peek into the critical trends shaping the future of logistics\u00a0<\/strong><\/a><br\/>Zooming into key focus trends such as sustainability and automation.<\/p><h2><b><span data-contrast=\"auto\">Challenges abound<\/span><\/b><\/h2>\n<p><span data-contrast=\"auto\">Despite the many reasons for adopting data in decision-making, a big reason why many businesses have not completely embraced data-driven decision-making is because of the challenges associated with setting it up.<\/span><\/p>\n<p><span data-contrast=\"auto\">While data is plentiful, it is still necessary to clean and sieve through the data before it can be used meaningfully. Doing so requires businesses to spend significant resources on building data pipelines and creating systems for proper collection and integration.<\/span><\/p>\n<p><span data-contrast=\"auto\">Similarly, good data security practices are key to maintaining data purity. Businesses must invest in data management and good cybersecurity software to prevent chances of a data breach.<\/span><\/p>\n<figure id=\"attachment_50354\" aria-describedby=\"caption-attachment-50354\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-50354\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1.jpg\" alt=\"Training front-line operations employees to input relevant data for real-time monitoring.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1.jpg 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Logistics-workers-training-1200x630-1-150x79.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-50354\" class=\"wp-caption-text\">Training front-line operations employees to input relevant data for real-time monitoring.<\/figcaption><\/figure>\n<p><span data-contrast=\"auto\">Utilizing control towers can help simplify complex supply chain processes. Still, companies should be aware that they will ultimately need to be operated by human manpower and make the necessary arrangements to provide ample training for their workers to bridge the skill gaps.<\/span><\/p>\n<p><span data-contrast=\"auto\">The era of data-driven processes is here and companies, as well as their workforces, will do well to embrace it sooner rather than later.<\/span><\/p>\n<p><strong>RELATED ARTICLES<\/strong><\/p><p><a href=\"https:\/\/lot.dhl.com\/control-tower-greener-networks\/\"><figure><img src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-sustainability-header-1200x630-1.jpg\"\/><\/figure><\/a><br\/><a href=\"https:\/\/lot.dhl.com\/control-tower-greener-networks\/\"><strong>Eco-friendly logistics: How control towers help to grow greener networks<\/strong><\/a><br\/>By reducing carbon footprint, and optimizing resources allocation, control towers are the next big thing in supply chain sustainability efforts. <\/p>","post_title":"Data-driven decision-making: How analytics powers logistics control towers","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"data-driven-control-towers","to_ping":"","pinged":"","post_modified":"2025-08-15 14:54:28","post_modified_gmt":"2025-08-15 06:54:28","post_content_filtered":"","post_parent":0,"guid":"https:\/\/lot.dhl.com\/?p=50304","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw"},"custom":{"thumbnail":false,"title":"","excerpt":"","cta":"Read more","linkmail":false,"cta_url":"","email_address":"","outbound_email_subject":""},"select_existing_outbound_links":false}]},{"acf_fc_layout":"wysiwyg","wysiwyg":"<p><strong>\u8f89\u745e\u96f7\u5389\u98ce\u884c\uff0c\u4fdd\u969c\u75ab\u82d7\u4f9b\u5e94<\/strong><\/p>\n<figure id=\"attachment_60874\" aria-describedby=\"caption-attachment-60874\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-60874\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160.jpg\" alt=\"In December of 2020, when the pandemic became an international cause for panic, pharmaceutical company Pfizer became a household name overnight.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160.jpg 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_67493280870f84.73100160-150x79.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-60874\" class=\"wp-caption-text\">2020\u5e7412\u6708\uff0c\u65b0\u51a0\u75ab\u60c5\u7206\u53d1\uff0c\u5168\u7403\u9677\u5165\u6050\u614c\uff0c\u5236\u836f\u516c\u53f8\u8f89\u745e\u4e00\u591c\u6210\u540d\u3001\u5bb6\u55bb\u6237\u6653\u3002<\/figcaption><\/figure>\n<p>2020\u5e7412\u67082\u65e5\uff0c<a href=\"quot;https:\/\/www.pfizer.com\/news\/press-release\/press-release-detail\/pfizer-and-biontech-achieve-first-authorization-world&#038;quot\">\u8f89\u745e\u75ab\u82d7\u83b7\u7d27\u6025\u6388\u6743\uff0c\u7528\u4e8e\u65b0\u51a0\u6cbb\u7597\u3002<\/a>19\u5929\u540e\uff0c\u65b0\u52a0\u5761<a href=\"quot;https:\/\/www.straitstimes.com\/singapore\/politics\/pm-lee-receives-covid-19-vaccine-as-singapore-starts-nationwide-vaccination-drive&#038;quot\">\u901a\u8fc7\u65b0\u52a0\u5761\u822a\u7a7a\u516c\u53f8\u7684\u822a\u73ed\u4ece\u5e03\u9c81\u585e\u5c14\u63a5\u6536\u4e86\u7b2c\u4e00\u6279\u75ab\u82d7\u3002<\/a>\u5373\u4f7f\u4e0d\u5728\u75ab\u60c5\u671f\u95f4\uff0c\u4e5f\u7b97\u662f\u5341\u4e07\u706b\u901f\u3002\u8f89\u745e\u6210\u529f\u7684\u79d8\u8bc0\u662f\u4ec0\u4e48\uff1f\u60f3\u5fc5\u7b54\u6848\u60a8\u731c\u5bf9\u4e86\uff0c\u662f\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u3002<\/p>\n<p>\u65b0\u51a0\u75ab\u60c5\u7206\u53d1\u4e4b\u540e\uff0c<a href=\"quot;https:\/\/www.supplychainbrain.com\/articles\/34798-five-critical-challenges-facing-pharma-supply-chains&#038;quot\">\u5236\u836f\u516c\u53f8\u5728\u533b\u7597\u7528\u54c1\u548c\u75ab\u82d7\u5206\u53d1\u65b9\u9762\u9762\u4e34\u91cd\u5927\u6311\u6218<\/a>\uff0c\u836f\u54c1\u4f9b\u5e94\u94fe\u7684\u8106\u5f31\u6027\u663e\u9732\u65e0\u9057\uff0c\u4f8b\u5982\u539f\u6750\u6599\u4f9b\u5e94\u5ef6\u8fdf\u548c\u8fd0\u8f93\u74f6\u9888\u3002\u53ca\u65f6\u4ea4\u4ed8\u533b\u7597\u7528\u54c1\u5bf9\u4e8e\u60a3\u8005\u7167\u6599\u548c\u516c\u5171\u536b\u751f\u81f3\u5173\u91cd\u8981\uff0c\u56e0\u6b64\u4f9b\u5e94\u94fe\u4e2d\u65ad\u5bf9\u5236\u836f\u884c\u4e1a\u9020\u6210\u4e86\u4e25\u91cd\u540e\u679c\u3002<\/p>\n<p>\u8f89\u745e\u516c\u53f8\u9762\u4e34\u7684\u5176\u4e2d\u4e00\u9879\u6311\u6218\u5728\u4e8e\uff0c\u751f\u4ea7\u75ab\u60c5\u6240\u9700\u7684\u8102\u8d28\u77ed\u7f3a\u3002\u4e3a\u4e86\u4e0d\u53d7\u5236\u4e8e\u4eba\uff0c\u638c\u63e1\u4e3b\u52a8\u6743\uff0c\u8f89\u745e<a href=\"quot;https:\/\/www.pfizer.com\/news\/articles\/shot_of_a_lifetime_how_pfizer_developed_its_own_raw_materials_to_ensure_a_steady_supply_for_the_covid_19_vaccine&#038;quot\">\u81ea\u4e3b\u7814\u53d1\u4e86\u8102\u8d28<\/a>\uff0c\u5e76\u5229\u7528\u5176\u5185\u90e8\u751f\u4ea7\u80fd\u529b\u6765\u786e\u4fdd\u4f9b\u5e94\u94fe\u7684\u53ef\u9760\u6027\u3002<\/p>\n<p>\u4e3a\u4fdd\u969c\u7528\u8fd9\u4e9b\u8102\u8d28\u751f\u4ea7\u51fa\u6765\u7684\u75ab\u82d7\u80fd\u591f\u9500\u5f80\u4e16\u754c\u5176\u4ed6\u5730\u533a\uff0c\u8f89\u745e\u5145\u5206\u5229\u7528\u4e86\u5176\u5148\u8fdb\u7684\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u3002\u5176\u63a7\u5236\u5854\u5728<a href=\"quot;https:\/\/www.gartner.com\/en\/documents\/3888868&#038;quot\">\u75ab\u60c5\u524d\u4fbf\u5df2\u6295\u5165\u8fd0\u8425<\/a>\uff0c\u7528\u4e8e\u63d0\u9ad8\u4f9b\u5e94\u94fe\u7684\u53ef\u89c1\u6027\u548c\u54cd\u5e94\u80fd\u529b\u3002\u63a7\u5236\u5854\u53ef\u4ee5<a href=\"quot;https:\/\/www.pfizer.com\/news\/behind-the-science\/accelerating-digital-technology-covid-19-vaccine-rollout&#038;quot\">\u6301\u7eed\u5730\u5b9e\u65f6\u76d1\u63a7\u7269\u6599\u548c\u4ea7\u54c1\u7684\u6d41\u52a8<\/a>\uff0c\u786e\u4fdd\u9075\u5b88\u76d1\u7ba1\u8981\u6c42\u5e76\u4fdd\u6301\u533b\u7597\u7528\u54c1\u7684\u5b8c\u6574\u6027\u3002<\/p>\n<p>\u8f89\u745e\u516c\u53f8<a href=\"quot;https:\/\/www.quectel.com\/customer-stories\/global-distribution-pfizer-covid19-vaccine-controlant\/&#038;quot\">\u7684\u63a7\u5236\u5854\u5229\u7528\u5b9e\u65f6\u6570\u636e\u5206\u6790\u548c\u6570\u5b57\u8ddf\u8e2a\u7cfb\u7edf<\/a>\u76d1\u63a7\u75ab\u82d7\u7684\u6d41\u52a8\u60c5\u51b5\uff0c\u786e\u4fdd\u9075\u5b88\u75ab\u82d7\u50a8\u5b58\u548c\u8fd0\u8f93\u6240\u9700\u7684\u4e25\u683c\u51b7\u94fe\u8981\u6c42\uff08-70\u00b0C\uff0c-94\u00b0F\uff09\uff0c\u9632\u6b62\u6d6a\u8d39\uff0c\u5e76\u786e\u4fdd\u53ca\u65f6\u5206\u53d1\u5230\u75ab\u82d7\u63a5\u79cd\u5730\u70b9\u3002\u75ab\u60c5\u4e4b\u540e\uff0c\u8f89\u745e\u7ee7\u7eed\u6295\u8d44\u4e8e\u5148\u8fdb\u7684\u5206\u6790\u3001\u81ea\u52a8\u5316\u548c\u534f\u4f5c\u5e73\u53f0\uff0c\u4ee5\u63d0\u5347\u5371\u673a\u5e94\u5bf9\u6c34\u5e73\uff0c\u4fdd\u969c\u533b\u7597\u7528\u54c1\u5728\u672a\u6765\u7d27\u6025\u60c5\u51b5\u4e0b\u7684\u4f9b\u5e94\u7a33\u5b9a\u6027\u3002<\/p>\n<p><strong>\u798f\u7279\u987a\u5229\u7a81\u7834\u91cd\u91cd\u4f9b\u5e94\u94fe\u969c\u788d<\/strong><\/p>\n<p>\u5927\u578b\u6c7d\u8f66\u5236\u9020\u5546\u798f\u7279\u5728\u75ab\u60c5\u5e94\u5bf9\u65b9\u9762\u4e5f\u582a\u79f0\u5f97\u5fc3\u5e94\u624b\u3002\u75ab\u60c5\u671f\u95f4\uff0c\u6d88\u8d39\u7535\u5b50\u4ea7\u54c1\u9700\u6c42\u589e\u52a0\uff0c\u5bfc\u81f4\u5168\u7403<a href=\"%22https:\/\/www.bloomberg.com\/graphics\/2021-semiconductors-chips-shortage\/\">\u534a\u5bfc\u4f53\u77ed\u7f3a<\/a>\uff0c\u4e25\u91cd<a href=\"quot;https:\/\/www.spglobal.com\/mobility\/en\/research-analysis\/the-semiconductor-shortage-is-mostly-over-for-the-auto-industry.html&#038;quot\">\u6270\u4e71\u4e86\u6c7d\u8f66\u751f\u4ea7\u3002<\/a><\/p>\n<p>\u6b64\u5916\uff0c\u7531\u4e8e\u4f9b\u5e94\u53d7\u9650\u800c\u9700\u6c42\u65fa\u76db\uff0c<a href=\"quot;https:\/\/www.bloomberg.com\/news\/articles\/2022-09-21\/record-shipping-costs-add-to-auto-industry-s-supply-chain-woes&#038;quot\">\u822a\u8fd0\u548c\u8fd0\u8f93\u6210\u672c<\/a>\u4ef7\u683c\u6fc0\u589e\u3002\u6b64\u7b49\u6210\u672c\u4e0a\u6da8\u52a0\u5267\u4e86\u798f\u7279\u7684\u8d22\u52a1\u538b\u529b\uff0c<a href=\"quot;https:\/\/www.cnbc.com\/2022\/09\/22\/ford-to-restructure-supply-chain-after-1-billion-in-unexpected-costs.html&#038;quot\">\u5bfc\u81f4\u4e8610\u4ebf\u7f8e\u5143\u7684\u610f\u5916\u6210\u672c<\/a>\uff089.463\u4ebf\u6b27\u5143\uff09\u3002<\/p>\n<p>\u6b64\u5916\uff0c<a href=\"#quot;:~:text=Impac\">\u7535\u52a8\u6c7d\u8f66\uff08EV\uff09<\/a>\u548c<a href=\"quot;https:\/\/www.euromonitor.com\/article\/coronavirus-increases-demand-for-autonomous-vehicles&#038;quot\">\u81ea\u52a8\u9a7e\u9a76\u6280\u672f<\/a>\u7b49\u6c7d\u8f66\u884c\u4e1a\u7684\u5feb\u901f\u53d1\u5c55\u4e5f\u52a0\u5267\u4e86\u798f\u7279\u9762\u4e34\u7684\u6311\u6218\u3002<\/p>\n<figure id=\"attachment_60867\" aria-describedby=\"caption-attachment-60867\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-60867\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744.jpg\" alt=\"The inability to secure necessary components affected production, jeopardizing Ford's position in the evolving market.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744.jpg 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749327cef1264.52396744-150x79.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-60867\" class=\"wp-caption-text\">\u7531\u4e8e\u65e0\u6cd5\u83b7\u5f97\u5fc5\u8981\u7684\u96f6\u90e8\u4ef6\uff0c\u798f\u7279\u7684\u751f\u4ea7\u6d3b\u52a8\u53d7\u5230\u5f71\u54cd\uff0c\u5371\u53ca\u5176\u5728\u4e0d\u65ad\u53d1\u5c55\u7684\u5e02\u573a\u4e2d\u7684\u5730\u4f4d\u3002<\/figcaption><\/figure>\n<p>\u4e8e\u662f\uff0c\u4e3a\u4e86\u63d0\u9ad8\u4f9b\u5e94\u94fe\u8fd0\u8425\u4e2d\u7684\u53ef\u89c1\u6027\u3001\u654f\u6377\u6027\u548c\u54cd\u5e94\u80fd\u529b\uff0c<a href=\"quot;https:\/\/www.automotivemanufacturingsolutions.com\/technology\/watch-how-ford-digitalized-and-insourced-global-supply-chain-processes-your-questions-answered-part-ii-with-amlan-bose\/%2040843.\u6587\u7ae0\">\u798f\u7279\u5f15\u5165\u4e86\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u3002<\/a>\u501f\u52a9\u7269\u8054\u7f51\u8bbe\u5907\uff0c\u798f\u7279\u53ef\u4ee5\u4ece\u4f9b\u5e94\u94fe\u7684\u4e0d\u540c\u8282\u70b9\u6536\u96c6\u5b9e\u65f6\u6570\u636e\uff0c\u4f8b\u5982\u5236\u9020\u5de5\u5382\u3001\u4ed3\u5e93\u548c\u8fd0\u8f93\u3002\u8fd9\u4e9b\u6570\u636e\u6709\u52a9\u4e8e\u76d1\u63a7\u6750\u6599\u548c\u7ec4\u4ef6\u7684\u72b6\u51b5\u548c\u4f4d\u7f6e\u3002<\/p>\n<p><a href=\"https:\/\/corporate.ford.com\/articles\/products\/ford-and-google-to-accelerate-auto-innovation.html\">\u4eba\u5de5\u667a\u80fd\uff08AI\uff09\u548c\u673a\u5668\u5b66\u4e60\uff08ML\uff09\u7b97\u6cd5<\/a>\u53ef\u7528\u4e8e\u5206\u6790\u5927\u91cf\u6570\u636e\uff0c\u9884\u6d4b\u6f5c\u5728\u7684\u4e2d\u65ad\uff0c\u4f18\u5316\u4f9b\u5e94\u94fe\u6d41\u7a0b\u3002\u5148\u8fdb\u7684\u6570\u636e\u5206\u6790\u5de5\u5177\u53ef\u4ee5\u5904\u7406\u6570\u636e\u548c\u4f7f\u5176\u53ef\u89c6\u5316\uff0c\u63d0\u4f9b\u5bf9\u4f9b\u5e94\u94fe\u7ee9\u6548\u7684\u6d1e\u5bdf\uff0c\u660e\u786e\u9700\u8981\u6539\u8fdb\u7684\u9886\u57df\u3002\u8fd9\u4e9b\u5de5\u5177\u4f7f\u798f\u7279\u80fd\u591f\u57fa\u4e8e\u6570\u636e\u8fdb\u884c\u5feb\u901f\u51b3\u7b56\uff0c\u786e\u4fdd\u81ea\u8eab\u7684\u9886\u5148\u5730\u4f4d\u3002<\/p>\n<p>\u901a\u8fc7\u5229\u7528<a href=\"quot;https:\/\/www.aidataanalytics.network\/data-monetization\/articles\/fords-data-driven-roadmap-towards-future-mobility&#038;quot\">\u9884\u6d4b\u5206\u6790<\/a>\u8fd9\u4e00\u4f18\u52bf\uff0c\u798f\u7279\u53ef\u4ee5\u9884\u6d4b\u4f9b\u5e94\u94fe\u4e2d\u65ad\u5e76\u91c7\u53d6\u4e3b\u52a8\u63aa\u65bd\u3002\u5982\u679c\u5173\u952e\u90e8\u4ef6\u51fa\u73b0\u77ed\u7f3a\uff0c\u53ef\u4ee5\u4ece\u66ff\u4ee3\u4f9b\u5e94\u5546\u5904\u8fdb\u884c\u91c7\u8d2d\uff0c\u4ece\u800c\u7f29\u77ed\u4ea4\u8d27\u65f6\u95f4\uff0c\u5e76\u5bf9\u4e2d\u65ad\u505a\u51fa\u5feb\u901f\u53cd\u5e94\u3002\u63a7\u5236\u5854\u8fd8\u53ef\u4ee5\u4fc3\u8fdb\u4f01\u4e1a\u4e0e\u5176\u4f9b\u5e94\u5546\u7684\u5408\u4f5c\u3002\u901a\u8fc7\u5171\u4eab\u6570\u636e\u548c\u89c1\u89e3\uff0c\u798f\u7279\u53ca\u5176\u5408\u4f5c\u4f19\u4f34\u53ef\u4ee5\u5171\u540c\u52aa\u529b\u89e3\u51b3\u95ee\u9898\u5e76\u63d0\u9ad8\u4f9b\u5e94\u94fe\u6548\u7387\u3002<\/p>\n<p>\u901a\u8fc7\u5b9e\u65bd\u8fd9\u4e9b\u7b80\u5316\u548c\u52a0\u5feb\u4f9b\u5e94\u94fe\u6d41\u7a0b\u7684\u6218\u7565\uff0c\u798f\u7279\u57282024\u5e74\u7b2c\u4e8c\u5b63\u5ea6\u91cd\u65b0\u5b9e\u73b0\u4e86478\u4ebf\u7f8e\u5143\uff084520\u4e07\u6b27\u5143\uff09\u7684\u6536\u5165\uff0c\u5728\u91c7\u7528\u6570\u5b57\u6280\u672f\u65b9\u9762\u5353\u6709\u6210\u6548\uff0c\u6781\u5927\u5730\u6ee1\u8db3\u4e86\u4f9b\u5e94\u94fe\u7ba1\u7406\u8fc7\u7a0b\u5bf9\u7075\u6d3b\u6027\u548c\u6570\u636e\u9a71\u52a8\u7684\u9700\u6c42\u3002<\/p>\n"},{"acf_fc_layout":"outbound_box","cards":[{"type":"linked","linked_post":{"ID":59694,"post_author":"1387","post_date":"2024-10-18 14:30:02","post_date_gmt":"2024-10-18 06:30:02","post_content":"<p>A streamlined supply chain with end-to-end visibility is essential in an increasingly complex business landscape. <\/p><p>In the fast-paced world of e-commerce, the age-old mantra of \u201ccustomer is king\u201d is wholly applicable. Consumer demands are constantly shifting and shaping the strategies and operations of businesses worldwide. Beyond fulfilling the traditional promise to provide good products or services, technological advancements and innovation give this mantra a whole new meaning.<\/p>\n<p>With evolving customer demands and higher standards, supply chains become increasingly complex. Businesses require a bird\u2019s-eye view of their networks to manage performance, compelling them to adopt sophisticated solutions that appeal to customers and enhance their experience to drive revenue.<\/p>\n<p>This is where the concept of a Supply Chain Control Tower (SCCT) comes into play. Similar to a physical control tower, an SCCT is a digital platform that offers end-to-end visibility and control over the supply chain. Through software analyzing data of a business\u2019 upstream and downstream activity, an SCCT acts as a centralized viewpoint that streamlines the way the movement of goods is managed.<\/p>\n<p>As with most innovative solutions, SCCTs have their advantages. Integrating data from various sources, a SCCT provides real-time insights and facilitates proactive decision-making. Enhancing coordination impacts every level of the supply chain\u2014from procurement and production to distribution and customer service. With SCCTs, businesses have minimized disruptions and optimized performance.<\/p>\n<p><strong>RELATED ARTICLES<\/strong><\/p><p><a href=\"https:\/\/www.dhl.com\/sg-en\/home\/supply-chain\/insights-and-trends\/redesigning-global-supply-chain-operations.html\"><figure><img src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6710bf7517f119.92728593.jpg\"\/><\/figure><\/a><br\/><a href=\"https:\/\/www.dhl.com\/sg-en\/home\/supply-chain\/insights-and-trends\/redesigning-global-supply-chain-operations.html\"><strong>Redesigning Global Supply Chain Operations<\/strong><\/a><br\/>Delivering benefits in terms of logistics cost efficiency, supply chain visibility and time optimization.<\/p><p>A report from Accenture revealed that businesses could increase revenue, reduce logistics costs by 3-5 percent, and raise labor efficiency by 10-20 percent by incorporating SCCTs into their operations.<\/p>\n<h2>Quick, quicker, quickest: keeping up with the world of quick commerce<\/h2>\n<p>Quick commerce, characterized by the ultra-fast delivery of goods, has seen explosive growth in recent years. Nespresso Singapore, for example, offers same-day delivery for their products, while Shopee Singapore provides users with a guaranteed next-day delivery (NDD) option.<\/p>\n<p>The emergence of quick commerce can be traced through several key developments and trends, including the rapid growth of e-commerce and technological advancements. This was further accelerated by the onset of the Covid-19 pandemic, which heightened the demand for rapid delivery services.<\/p>\n<p>This shift has resulted in consumers expecting instant deliveries. These expectations place immense pressure on businesses to streamline their logistics for faster deliveries and create more resilient supply chains.<\/p>\n<figure id=\"attachment_59734\" aria-describedby=\"caption-attachment-59734\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-59734 size-large\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838-1024x538.jpg\" alt=\"SCCTs could be the perfect solution as they enable companies to monitor every aspect of operations in real time.\" width=\"1024\" height=\"538\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838-150x79.jpg 150w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c53d1d8a30.62827838.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-59734\" class=\"wp-caption-text\">SCCTs could be the perfect solution as they enable companies to monitor every aspect of operations in real time.<\/figcaption><\/figure>\n<p>Using event pipelines and predictive analytics, businesses can identify likely bottlenecks, such as operational delays or quality issues. Moreover, they are better prepared to remedy any possible disruptions promptly with actionable insights. For instance, if a key supplier faces a production delay, the SCCT can alert the business and prompt it to find alternative suppliers or reroute shipments.<\/p>\n<p>As faster deliveries become the new norm, failure on a business\u2019 part to rise in tandem with these standards may result in frustration and dissatisfaction among consumers. In 2023, <a href=\"https:\/\/www.channelnewsasia.com\/singapore\/50-complaints-mdada-case-delivery-delays-ecommerce-3610626\">Singapore-based e-commerce company, MDADA, faced a significant backlash due to delivery delays.<\/a> Over 50 complaints were lodged against the company regarding late deliveries, with some customers accusing the company of being fraudulent.<\/p>\n<p>As markets become increasingly saturated and consumers are given the autonomy to choose from endless options, businesses that are the most efficient and promise fast deliveries stand out, while others will face detrimental effects. The use of an SCCT to keep up with ever-increasing speeds and changes is inevitable.<\/p>\n<h2>Going the extra mile: creating a frictionless customer experience<\/h2>\n<p>While fast deliveries are undeniably desirable for customers, businesses are constantly in the \u2018rat race\u2019 to achieve more visibility among consumers in a hyper-competitive business environment and digital age. This has led to more sales channels and consumers are now engaging with brands through online stores, brick-and-mortar stores, mobile apps, social media and more. In several Asia Pacific countries, UNIQLO\u2019s customers can <a href=\"https:\/\/www.warc.com\/newsandopinion\/news\/uniqlo-puts-omnichannel-experience-ahead-of-price\/en-gb\/41354\">browse and purchase their products online, use a mobile app for exclusive deals and updates, and choose to pick up their orders at nearby stores or have them delivered to their homes<\/a>.<\/p>\n<figure id=\"attachment_59741\" aria-describedby=\"caption-attachment-59741\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-59741 size-large\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290-1024x538.jpg\" alt=\"As businesses bid goodbye to linear customer journeys and the traditional single-channel retail model, they must shift their focus from one sole channel to a myriad of digital and physical touchpoints.\" width=\"1024\" height=\"538\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290-150x79.jpg 150w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/10\/lot_6711c57ea97bf3.27974290.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-59741\" class=\"wp-caption-text\">As businesses bid goodbye to linear customer journeys and the traditional single-channel retail model, they must shift their focus from one sole channel to a myriad of digital and physical touchpoints.<\/figcaption><\/figure>\n<p>Businesses today have to overcome the challenge of creating a seamless cross-channel experience. Unilever, a global consumer goods company, has 12,000 containers on 1,500 ships of raw materials, packaging and finished goods being transported via ocean freight at any given time. While businesses with operations at such a large scale may appear to call for a highly complex solution, using a control tower in circumstances like these can aid in ensuring a comprehensive and efficient logistic process. Using features like real-time inventory tracking enables synchronization of operations across all channels, regardless of where a purchase is made.<\/p>\n<p><a href=\"https:\/\/www.unilever.com\/news\/news-search\/2021\/what-happens-when-machine-learning-meets-ocean-shipping\/\">Unilever\u2019s Virtual Ocean Control Tower<\/a> seamlessly connects all parties and stakeholders in the supply chain through a real-time electronic data interchange information flow, providing data on the status of each shipment at each stage of its journey. From the point of departure to when it reaches the distributor, store or factory, this data is constantly updated. Having data with this level of accuracy means that businesses can manage their inventory easily and offer hybrid transactions and services, such as Buy Online, Pick-up In Store, which involves online purchases with in-person pickup. When inventory data is accurate and up-to-date, customers can enjoy a hassle-free experience with no disappointment of a wasted trip to a physical store when items are out of stock, greater convenience and more robust customer support.<\/p>\n<p>This level of integration across business channels has become indispensable in creating a smooth user journey that furthers customer satisfaction and echoes the need for the adoption of SCCTs.<\/p>\n<h2>Harnessing data for strategic decision making<\/h2>\n<p>As businesses look ahead, an SCCT is a game-changer in providing visibility and a wealth of insights. By collecting and analyzing data from various sources in real-time, including suppliers, distributors, transportation networks, and customer interactions, an SCCT can identify trends, inefficiencies, and opportunities for improvement. For example, tracking sales data and inventory levels allows businesses to predict stock shortages and adjust procurement strategies accordingly.<\/p>\n<p><strong>RELATED ARTICLES<\/strong><\/p><p><a href=\"https:\/\/lot.dhl.com\/data-driven-control-towers\/\"><figure><img src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-data-1200x630-1.jpg\"\/><\/figure><\/a><br\/><a href=\"https:\/\/lot.dhl.com\/data-driven-control-towers\/\"><strong>Data-driven decision-making: How analytics powers logistics control towers<\/strong><\/a><br\/>Supply chain processes just got simpler. The pivot to data with supply chain control towers allows businesses to achieve productivity like never before. <\/p><p>Predictive analytics capabilities of an SCCT enable businesses to anticipate market demand and adjust operations proactively. Businesses can be alerted when networks are vulnerable to disruptions or potential shortages, allowing them to react by intervening and invoking alternatives. During the Covid-19 pandemic, <a href=\"https:\/\/www.escatec.com\/blog\/cold-chain-logistics-covid-19\">Pfizer\u2019s control tower technologies played a role in resolving vaccine supply challenges.<\/a> To transport vaccines that had to be kept at extremely low temperatures to maintain their efficacy, shippers had GPS-enabled temperature monitoring devices to ensure that shipments could be managed proactively.<\/p>\n<p>By leveraging historical data and real-time inputs, businesses can create accurate demand forecasts, reducing the risk of overstocking or stockouts. This optimization empowers supply chain managers to better plan production schedules, staffing, and allocate resources. For instance, a retailer can use SCCT insights to boost production of a trending product before peak seasons, ensuring they meet customer demand without excess inventory. Comparison of suppliers and distributors using data from SCCTs can also allow businesses to identify best practices and areas for improvement. In essence, a SCCT equips businesses with the ability to make informed decisions and refine their supply chain strategies to ensure competitiveness.<\/p>\n<p>Looking ahead, adopting a SCCT is no longer a luxury but a necessity. In times like this, SCCTs provide the agility, visibility, and integration required to meet the demands of consumers. As consumer expectations continue to rise, businesses that invest in these advanced solutions will be better positioned to thrive and grow. The future of retail belongs to those who can deliver not just products, but exceptional experiences\u2014and supply chain control towers are the key to making that future a reality.<\/p>\n","post_title":"Understanding the necessity of a supply chain control tower","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"understanding-supply-chain-control-tower","to_ping":"","pinged":"","post_modified":"2025-04-01 14:11:05","post_modified_gmt":"2025-04-01 06:11:05","post_content_filtered":"","post_parent":0,"guid":"https:\/\/lot.dhl.com\/?p=59694","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw"},"custom":{"thumbnail":false,"title":"","excerpt":"","cta":"Read more","linkmail":false,"cta_url":"","email_address":"","outbound_email_subject":""},"select_existing_outbound_links":false}]},{"acf_fc_layout":"wysiwyg","wysiwyg":"<p><strong>\u6c83\u5c14\u739b\u6c89\u7740\u5e94\u5bf9\u6050\u614c\u6027\u62a2\u8d2d<\/strong><\/p>\n<p><a href=\"quot;https:\/\/www.supplychaindive.com\/news\/manufacturing-inventory-3m-clorox-sherwin-williams-supply-chain-ism-raw-materials\/599458\/&#038;quot\">\u5728\u75ab\u60c5\u9ad8\u5cf0\u671f\uff0c\u96f6\u552e\u5546\u7eb7\u7eb7\u9762\u4e34\u7f3a\u8d27\u95ee\u9898\u3002<\/a>\u75ab\u60c5\u671f\u95f4\uff0c\u6050\u614c\u6027\u62a2\u8d2d\u65f6\u6709\u53d1\u751f\uff0c\u536b\u751f\u7eb8\u3001\u6d88\u6bd2\u5242\u548c\u7f50\u5934\u98df\u54c1\u7b49\u5fc5\u9700\u54c1\u9700\u6c42\u6fc0\u589e\u3002\u90e8\u5206\u5730\u533a\u7684\u6d17\u624b\u6db2\u548c\u6e05\u6d01\u4ea7\u54c1\u9500\u91cf\u589e\u957f800%\u3002<\/p>\n<p>\u6c83\u5c14\u739b<a href=\"quot;https:\/\/nypost.com\/2020\/04\/10\/walmart-sells-329-million-rolls-of-toilet-paper-in-five-days\/&#038;quot\">\u4e94\u5929\u5185\u552e\u51fa\u4e863.29\u4ebf\u5377\u536b\u751f\u7eb8<\/a>\uff0c\u4f46\u9700\u6c42\u7a81\u7136\u6fc0\u589e\u7ed9\u7ef4\u6301\u5e93\u5b58\u6c34\u5e73\u5e26\u6765\u4e86\u91cd\u5927\u6311\u6218\u3002<\/p>\n<figure id=\"attachment_60853\" aria-describedby=\"caption-attachment-60853\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-60853\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789.jpg\" alt=\"Walmart had to prioritize restocking these high-demand items, which disrupted the supply of other products.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789.jpg 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_674932767edc01.81134789-150x79.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-60853\" class=\"wp-caption-text\">\u6c83\u5c14\u739b\u5fc5\u987b\u4f18\u5148\u8865\u5145\u8fd9\u4e9b\u9ad8\u9700\u6c42\u5546\u54c1\u7684\u5e93\u5b58\uff0c\u8fd9\u65e0\u7591\u4f1a\u6270\u4e71\u5176\u4ed6\u4ea7\u54c1\u7684\u4f9b\u5e94\u3002<\/figcaption><\/figure>\n<p>\u7531\u4e8e\u4ea7\u54c1\u77ed\u7f3a\uff0c<a href=\"quot;https:\/\/www.businessinsider.com\/walmart-toilet-paper-cleaning-supply-shortages-return-purchase-limits-possible-2020-11&#038;quot\">\u6c83\u5c14\u739b\u4e0d\u5f97\u4e0d\u8003\u8651\u5bf9\u8fd9\u4e9b\u4ea7\u54c1\u91c7\u53d6\u9650\u8d2d\u63aa\u65bd\uff0c\u5e76\u968f\u540e\u4ed8\u8bf8\u5b9e\u65bd\u3002<\/a><\/p>\n<p>\u7531\u4e8e\u75ab\u60c5\u671f\u95f4\u7684\u5c01\u9501\u653f\u7b56\u548c\u52b3\u52a8\u529b\u51cf\u5c11\uff0c<a href=\"quot;https:\/\/www.itf-oecd.org\/sites\/default\/files\/global-container-shipping-covid-19.pdf&#038;quot\">\u5168\u7403\u822a\u8fd0\u80fd\u529b\u4e5f\u76f8\u5e94\u4e0b\u964d\u3002<\/a>\u7531\u4e8e\u8fd0\u8f93\u4e2d\u65ad\uff0c\u4ea4\u4ed8\u5230\u6c83\u5c14\u739b\u7684\u914d\u9001\u4e2d\u5fc3\u548c\u5e97\u94fa\u7684\u8d27\u7269\u4f1a\u51fa\u73b0\u5ef6\u8fdf\u3002\u7f8e\u56fd\u7684\u4e3b\u8981\u8fdb\u53e3\u5165\u5883\u70b9\u6d1b\u6749\u77f6\u6e2f\u548c\u957f\u6ee9\u6e2f\u51fa\u73b0\u96c6\u88c5\u7bb1\u79ef\u538b\uff0c\u52a0\u5267\u4e86\u4f9b\u5e94\u94fe\u7684\u5ef6\u8bef\u3002<\/p>\n<p>\u4e0e\u8bb8\u591a\u5176\u4ed6\u96f6\u552e\u5546\u4e00\u6837\uff0c<a href=\"quot;https:\/\/civileats.com\/2023\/12\/13\/walmarts-pandemic-port-squeeze\/&#038;quot\">\u6c83\u5c14\u739b\u4e5f\u9762\u4e34\u7740\u6e2f\u53e3\u4e25\u91cd\u62e5\u5835\u7684\u6311\u6218\uff0c\u5f71\u54cd\u4e86\u5176\u4ece\u4e9a\u6d32\u8fdb\u53e3\u8d27\u7269\u7684\u4f9b\u5e94\u94fe\u3002<\/a>\u8fd9\u5f71\u54cd\u4e86\u96f6\u552e\u5546\u53ca\u65f6\u8865\u8d27\u548c\u4fdd\u6301\u7a33\u5b9a\u4ea7\u54c1\u6d41\u7684\u80fd\u529b\u3002<\/p>\n<p>\u901a\u8fc7\u5229\u7528\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\uff0c\u6c83\u5c14\u739b\u5141\u8bb8\u516c\u53f8\u6839\u636e\u9700\u8981\u6539\u53d8\u8d27\u8fd0\u8def\u7ebf\u5e76\u8c03\u6574\u7269\u6d41\u8fd0\u8425\uff0c\u4ece\u800c\u5bf9\u6e2f\u53e3\u62e5\u5835\u9020\u6210\u7684\u5f71\u54cd\u8fdb\u884c\u7ba1\u7406\u3002<a href=\"quot;https:\/\/civileats.com\/2023\/12\/13\/walmarts-pandemic-port-squeeze\/&#038;quot\">\u901a\u8fc7\u8c03\u6574\u7269\u6d41\u6218\u7565\uff0c\u5305\u62ec\u6539\u53d8\u8fd0\u8f93\u8def\u7ebf\u548c\u589e\u52a0\u4e3b\u8981\u914d\u9001\u4e2d\u5fc3\u7684\u5e93\u5b58\uff0c\u6c83\u5c14\u739b\u5e94\u5bf9\u4e86\u6e2f\u53e3\u62e5\u5835\u95ee\u9898\u3002<\/a><\/p>\n<p>\u5728\u63a7\u5236\u5854\u7684\u52a9\u529b\u4e4b\u4e0b\uff0c\u6c83\u5c14\u739b<a href=\"quot;https:\/\/www.supplychaindive.com\/news\/walmart-inventory-stock-out-pandemic-pick-ecommerce-fulfillment-last-mile\/600424\/&#038;quot\">\u6700\u7ec8\u5f97\u4ee5\u6ee1\u8db3\u5ba2\u6237\u7684\u9700\u6c42<\/a>\uff0c<a href=\"quot;https:\/\/www.sellerapp.com\/blog\/walmart-inventory-management\/&#038;quot\">\u751a\u81f3\u7531\u4e8e\u5e93\u5b58\u7ba1\u7406\u6539\u5584\u548c\u6301\u6709\u6210\u672c\u51cf\u5c11<\/a>\u800c\u964d\u4f4e\u4e86\u8fd0\u8425\u6210\u672c\u3002<\/p>\n"},{"acf_fc_layout":"outbound_box","cards":[{"type":"linked","linked_post":{"ID":50235,"post_author":"1437","post_date":"2024-02-02 14:03:08","post_date_gmt":"2024-02-02 06:03:08","post_content":"<p>By reducing carbon footprint, and optimizing resources allocation, control towers are the next big thing in supply chain sustainability efforts.  <\/p><p><span data-contrast=\"auto\">At the recently concluded United Nations Climate Change Conference held in Dubai, global leaders made key pledges to reduce emissions, including weaning the world off fossil fuels. As the world grapples with rising temperatures and more frequent and severe extreme weather events, t<\/span><span data-contrast=\"auto\">he heat is on<\/span> <span data-contrast=\"auto\">to step up efforts toward net-zero emissions.<\/span><\/p>\n<p><span data-contrast=\"auto\">With sustainability becoming a top priority for companies, businesses are looking at key areas of their operations. To this end, supply chains are key to fighting climate change. <\/span><a href=\"https:\/\/www.accenture.com\/us-en\/insights\/supply-chain-operations\/supply-chains-key-unlocking-net-zero-emissions\"><span data-contrast=\"none\">An Accenture report<\/span><\/a><span data-contrast=\"auto\"> showed that supply chains account for 60 percent of global greenhouse gas emissions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">As the demand for eco-friendly practices increases, greater transparency is needed across supply chains, to determine improvement areas and opportunities to implement sustainable practices. Hence, logistics control towers are emerging as key players in promoting sustainability within the supply chain.<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">A data-powered view from the top<\/span><\/b><\/h2>\n<p><span data-contrast=\"auto\">A logistics control tower is a centralized hub that oversees the entire supply chain process from end to end.<\/span><\/p>\n<p><span data-contrast=\"auto\">Powered by real-time data analytics, these control towers give a bird\u2019s-eye view over the entire supply chain process from procurement to final delivery. This helps businesses develop full supply chain visibility, which is crucial in assisting businesses to optimize routes, forecast demand, and enhance customer experience.<\/span><\/p>\n<p><span data-contrast=\"auto\">Real-time data collection via GPS, monitoring traffic conditions, and even weather forecasts can help companies plan more efficient routes, promoting fuel efficiency across the entire journey.<\/span><\/p>\n<figure id=\"attachment_50272\" aria-describedby=\"caption-attachment-50272\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-50272 size-full\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1.jpg\" alt=\"Control towers allow 4PLs to help companies optimize transport route arrangements, clearing up resources for implementing other green measures such as sustainable fuels and opting for electric vehicles.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1.jpg 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1-300x158.jpg 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1-1024x538.jpg 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1-768x403.jpg 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1-800x420.jpg 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Green-road-transport-1200x630-1-150x79.jpg 150w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-50272\" class=\"wp-caption-text\">Control towers allow 4PLs to help companies optimize transport route arrangements, clearing up resources for implementing other green measures such as sustainable fuels and opting for electric vehicles.<\/figcaption><\/figure>\n<p><span data-contrast=\"auto\">With the rise of Artificial Intelligence (AI) and Internet of Things (IoT), logistics control towers are becoming an even more vital tool for supply chain monitoring.<\/span><\/p>\n<p><span data-contrast=\"auto\">AI algorithms analyze vast amounts of data to identify optimization opportunities and drive innovation efforts for AI applications. IoT devices such as radio-frequency identification (RFID) tags and GPS sensors also add value to businesses by providing real-time updates on a product\u2019s status, enabling firms to make more informed decisions that will minimize waste and drive more sustainable practices in the supply chain.<\/span><\/p>\n<p><span data-contrast=\"auto\">Many companies have begun developing AI tool kits <\/span><span data-contrast=\"none\">\u2014<\/span><span data-contrast=\"auto\"> modular software components that can be integrated into Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems.<\/span><\/p>\n<p><span data-contrast=\"auto\">For instance, Pepsi has developed Pepviz, a tool that uses predictive analytics<\/span><a href=\"https:\/\/pixelplex.io\/blog\/predictive-analytics-examples\/\"><span data-contrast=\"none\"> to help the brand track consumer trends to forecast future demands<\/span><\/a><span data-contrast=\"auto\">. This enables Pepsi to moderate its supply chain production process, minimizing wastage, thus making its operations more sustainable.<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">Track, trace, and control<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">One challenge that companies face in greening operations is the lack of data. Scope 3 emissions, for instance, are notoriously difficult to track, as they are the result of third-party entities not controlled by the business. Companies cannot cut emissions if they don\u2019t know where the cuts need to be made.<\/span><\/p>\n<p><span data-contrast=\"auto\">This is where control towers come in. Sustainability metrics can be integrated into the control tower dashboards, which display carbon emissions per unit of freight, energy consumption, and fuel efficiency. Control towers can, thus, monitor and report on carbon emissions data. Doing so allows businesses to track their emissions output, enabling them to make adjustments to hit their emissions reduction targets.<\/span><\/p>\n<p><span data-contrast=\"auto\">Consumer goods giant Unilever has incorporated control towers to monitor its global shipping emissions. The organization aims to <\/span><a href=\"https:\/\/www.unilever.com\/news\/news-search\/2023\/how-were-helping-to-turn-the-tide-on-shipping-emissions\/\"><span data-contrast=\"none\">reduce shipping emissions by 40 percent by 2029 against a 2020 baseline and looks to reach net<\/span><\/a><a href=\"https:\/\/www.unilever.com\/news\/news-search\/2023\/how-were-helping-to-turn-the-tide-on-shipping-emissions\/\"><span data-contrast=\"none\">&#8211;<\/span><\/a><a href=\"https:\/\/www.unilever.com\/news\/news-search\/2023\/how-were-helping-to-turn-the-tide-on-shipping-emissions\/\"><span data-contrast=\"none\">zero emissions by 2039.<\/span><\/a><\/p>\n<p><strong>RELATED ARTICLES<\/strong><\/p><p><a href=\"https:\/\/lot.dhl.com\/how-resilient-clinical-trial-supply-chains-are-driving-apacs-pharma-growth\/\"><figure><img src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2021\/08\/Article-Key-Image_1064721992.jpg\"\/><\/figure><\/a><br\/><a href=\"https:\/\/lot.dhl.com\/how-resilient-clinical-trial-supply-chains-are-driving-apacs-pharma-growth\/\"><strong>How resilient clinical trial supply chains are driving APAC\u2019s pharma growth<\/strong><\/a><br\/>As regulatory and cost pressures threaten clinical trial supply chains, DHL Supply Chain is tapping into technology to help pharmaceutical manufacturers.<\/p><h2><b><span data-contrast=\"auto\">Growing a green network<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">If there is one key lesson on climate change, it is that winning the fight requires a combined effort.<\/span><\/p>\n<p><span data-contrast=\"auto\">Beyond greening its internal operations, companies must also consider the operations of their business partners to truly enable an effective reduction in carbon emissions. This includes different phases of their product supply chain, from parts manufacturing to the logistics journey. Through control towers, businesses can assess and score suppliers based on their sustainability practices.<\/span><\/p>\n<p><span data-contrast=\"auto\">This helps to boost communication and facilitate coordination between manufacturers, suppliers, and distributors to create a greener and more interconnected network of partners.<\/span><\/p>\n<figure id=\"attachment_50293\" aria-describedby=\"caption-attachment-50293\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-50293 size-full\" src=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630.png\" alt=\"As the Lead Logistics Partner, DHL Supply Chain looks after the end-to-end operations of the supply chain, from order planning, supplier management, load planning, carrier management, booking, and event updates to track-and-trace.\" width=\"1200\" height=\"630\" srcset=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630.png 1200w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630-300x158.png 300w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630-1024x538.png 1024w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630-768x403.png 768w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630-800x420.png 800w, https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-operations-DHL-1200-x-630-150x79.png 150w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-50293\" class=\"wp-caption-text\">As the Lead Logistics Partner, DHL Supply Chain looks after the end-to-end operations of the supply chain, from order planning, supplier management, load planning, carrier management, booking, and event updates to track-and-trace.<\/figcaption><\/figure>\n<p><span data-contrast=\"auto\">For instance, DHL offers eco-friendly shipping options across all modes of transport, from railway to air. The firm also provides a control tower solution that includes carbon reporting and analysis for customers that are looking to reduce their carbon footprint.<\/span><\/p>\n<p><span data-contrast=\"auto\">Action is required today to decisively move towards a net-zero world. But it will require knowledge, data, and visibility on what needs to be done.<\/span><\/p>\n","post_title":"Eco-friendly logistics: How control towers help to grow greener networks","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"control-tower-greener-networks","to_ping":"","pinged":"","post_modified":"2025-03-21 16:57:46","post_modified_gmt":"2025-03-21 08:57:46","post_content_filtered":"","post_parent":0,"guid":"https:\/\/lot.dhl.com\/?p=50235","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw"},"custom":{"thumbnail":false,"title":"","excerpt":"","cta":"Read more","linkmail":false,"cta_url":"","email_address":"","outbound_email_subject":""},"select_existing_outbound_links":false}]},{"acf_fc_layout":"wysiwyg","wysiwyg":"<p><strong>\u4fdd\u6301\u9886\u5148\u5730\u4f4d<\/strong><\/p>\n<p>\u79ef\u6781\u4e3b\u52a8\u8fdb\u884c\u4f9b\u5e94\u94fe\u7ba1\u7406\u662f\u4f01\u4e1a\u529b\u633d\u72c2\u6f9c\u3001\u8131\u9896\u800c\u51fa\u7684\u91cd\u8981\u6cd5\u5b9d\u3002\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u7684\u6210\u529f\u6848\u4f8b\u5df2\u7ecf\u8bc1\u660e\uff0c\u8981\u5728\u52a8\u8361\u65f6\u671f\u4fdd\u6301\u8fd0\u8425\u8fde\u7eed\u6027\u5e76\u53d6\u5f97\u6210\u529f\uff0c\u91c7\u7528\u5148\u8fdb\u6280\u672f\u548c\u6570\u636e\u9a71\u52a8\u7684\u6218\u7565\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<p>\u901a\u8fc7\u6574\u5408\u5148\u8fdb\u6280\u672f\u3001\u5b9e\u65f6\u6570\u636e\u5206\u6790\u548c\u9884\u6d4b\u6d1e\u5bdf\uff0c\u4e0a\u8ff0\u51e0\u5bb6\u4f01\u4e1a\u4e0d\u4ec5\u5e94\u5bf9\u4e86\u8fd9\u573a\u75ab\u60c5\u5e26\u6765\u7684\u524d\u6240\u672a\u6709\u7684\u7834\u574f\uff0c\u800c\u4e14\u589e\u5f3a\u4e86\u5b9e\u529b\u548c\u5f39\u6027\u3002\u5f53\u4eca\u4e16\u754c\uff0c\u65f6\u5c40\u52a8\u8361\u4e14\u4e92\u8054\u4e92\u901a\uff0c\u4e8b\u5b9e\u8bc1\u660e\uff0c\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u4e0d\u4ec5\u4ec5\u662f\u4e00\u79cd\u5371\u673a\u7ba1\u7406\u5de5\u5177\uff0c\u66f4\u662f\u9762\u5411\u672a\u6765\u7684\u5fc5\u8981\u6218\u7565\u3002\u65e0\u8bba\u662f\u786e\u4fdd\u53ca\u65f6\u4ea4\u4ed8\u633d\u6551\u751f\u547d\u7684\u75ab\u82d7\u3001\u5e94\u5bf9\u5236\u9020\u4e1a\u7684\u4f9b\u5e94\u94fe\u51b2\u51fb\uff0c\u8fd8\u662f\u6ee1\u8db3\u4e0d\u65ad\u589e\u957f\u7684\u96f6\u552e\u9700\u6c42\uff0c\u63a7\u5236\u5854\u63d0\u4f9b\u7684\u654f\u6377\u6027\u548c\u53ef\u89c1\u6027\u90fd\u5c06\u52a9\u529b\u4f01\u4e1a\u6253\u7834\u683c\u5c40\uff0c\u6240\u5411\u98ce\u9761\u3002<\/p>\n<p>\u5168\u7403\u4f9b\u5e94\u94fe\u65e5\u8d8b\u590d\u6742\uff0c\u5404\u884c\u5404\u4e1a\u7684\u4f01\u4e1a\u90fd\u53ef\u4ee5\u4ece\u8fd9\u4e9b\u5148\u9a71\u8005\u8eab\u4e0a\u6c72\u53d6\u5b9d\u8d35\u7684\u7ecf\u9a8c\u6559\u8bad\u3002\u79ef\u6781\u62e5\u62b1\u521b\u65b0\u4e8b\u7269\u3001\u52a0\u5f3a\u5408\u4f5c\uff0c\u5145\u5206\u5229\u7528\u57fa\u4e8e\u6570\u636e\u7684\u6d1e\u5bdf\u7ed3\u679c\uff0c\u5c06\u6709\u52a9\u4e8e\u4f01\u4e1a\u628a\u6311\u6218\u8f6c\u5316\u4e3a\u673a\u9047\uff0c\u63d0\u524d\u4e3a\u4e0b\u4e00\u6b21\u5371\u673a\u505a\u597d\u51c6\u5907\uff0c\u5e76\u5728\u77ac\u606f\u4e07\u53d8\u7684\u5f62\u52bf\u4e2d\u7e41\u8363\u53d1\u5c55\u3002<\/p>\n"}],"topic_tags":false,"products":false,"regions":false,"category":4531,"business_units_bu-related":[22],"customer_sector":[5330,5736,5450],"topical_trends":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027 - DHL Logistics of Things<\/title>\n<meta name=\"description\" content=\"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lot.dhl.com\/zh-hans\/\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027\" \/>\n<meta property=\"og:description\" content=\"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lot.dhl.com\/zh-hans\/\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\/\" \/>\n<meta property=\"og:site_name\" content=\"DHL Logistics of Things\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-13T07:23:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-13T07:23:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg\" \/>\n<meta name=\"author\" content=\"Melissa Lim (DHL Group)\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Melissa Lim (DHL Group)\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027 - DHL Logistics of Things","description":"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/lot.dhl.com\/zh-hans\/\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\/","og_locale":"zh_CN","og_type":"article","og_title":"\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027","og_description":"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274","og_url":"https:\/\/lot.dhl.com\/zh-hans\/\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\/","og_site_name":"DHL Logistics of Things","article_published_time":"2025-03-13T07:23:26+00:00","article_modified_time":"2025-03-13T07:23:32+00:00","og_image":[{"url":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/11\/lot_6749321acfee12.50760674.jpg","type":"","width":"","height":""}],"author":"Melissa Lim (DHL Group)","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"Melissa Lim (DHL Group)"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/","url":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/","name":"\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027 - DHL Logistics of Things","isPartOf":{"@id":"https:\/\/lot.dhl.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/#primaryimage"},"image":{"@id":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/#primaryimage"},"thumbnailUrl":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-data-1200x630-1.jpg","datePublished":"2025-03-13T07:23:26+00:00","dateModified":"2025-03-13T07:23:32+00:00","author":{"@id":"https:\/\/lot.dhl.com\/#\/schema\/person\/9ee18610a54dd02e72bae5ca1a05ad96"},"description":"\u8f89\u745e\u3001\u798f\u7279\u548c\u6c83\u5c14\u739b\u901a\u8fc7\u4f9b\u5e94\u94fe\u63a7\u5236\u5854\u529b\u633d\u72c2\u6f9c\u7684\u7ecf\u9a8c\u501f\u9274","breadcrumb":{"@id":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/#breadcrumb"},"inLanguage":"zh-CN","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/"]}]},{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/#primaryimage","url":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-data-1200x630-1.jpg","contentUrl":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2024\/01\/Control-tower-data-1200x630-1.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/lot.dhl.com\/zh-hans\/%e9%80%9a%e8%bf%87%e6%8e%a7%e5%88%b6%e5%a1%94%e5%ba%94%e5%af%b9%e4%be%9b%e5%ba%94%e9%93%be%e4%b8%ad%e6%96%ad%ef%bc%8c%e5%8c%96%e5%8d%b1%e4%b8%ba%e5%ae%89%ef%bc%8c%e4%bf%9d%e9%9a%9c%e4%b8%9a%e5%8a%a1\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/lot.dhl.com\/zh-hans\/"},{"@type":"ListItem","position":2,"name":"\u901a\u8fc7\u63a7\u5236\u5854\u5e94\u5bf9\u4f9b\u5e94\u94fe\u4e2d\u65ad\uff0c\u5316\u5371\u4e3a\u5b89\uff0c\u4fdd\u969c\u4e1a\u52a1\u5ef6\u7eed\u6027"}]},{"@type":"WebSite","@id":"https:\/\/lot.dhl.com\/#website","url":"https:\/\/lot.dhl.com\/","name":"DHL Logistics of Things","description":"Don&#039;t miss a delivery","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lot.dhl.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-CN"},{"@type":"Person","@id":"https:\/\/lot.dhl.com\/#\/schema\/person\/9ee18610a54dd02e72bae5ca1a05ad96","name":"Melissa Lim (DHL Group)","image":{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https:\/\/lot.dhl.com\/#\/schema\/person\/image\/","url":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2018\/09\/avatar_sq-150x150.png","contentUrl":"https:\/\/lot.dhl.com\/wp-content\/uploads\/2018\/09\/avatar_sq-150x150.png","caption":"Melissa Lim (DHL Group)"}}]}},"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/parAJR-hB9","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/posts\/67651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/users\/1403"}],"replies":[{"embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/comments?post=67651"}],"version-history":[{"count":2,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/posts\/67651\/revisions"}],"predecessor-version":[{"id":67655,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/posts\/67651\/revisions\/67655"}],"wp:attachment":[{"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/media?parent=67651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/categories?post=67651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/tags?post=67651"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/industry?post=67651"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/region?post=67651"},{"taxonomy":"collection","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/collection?post=67651"},{"taxonomy":"country","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/country?post=67651"},{"taxonomy":"bu-business-unit","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/bu-business-unit?post=67651"},{"taxonomy":"corporate-business-unit","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/corporate-business-unit?post=67651"},{"taxonomy":"quoted-person","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/quoted-person?post=67651"},{"taxonomy":"resource-format","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/resource-format?post=67651"},{"taxonomy":"region-country","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/region-country?post=67651"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/product?post=67651"},{"taxonomy":"logistics-industry-knowledge","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/logistics-industry-knowledge?post=67651"},{"taxonomy":"dhl-branded-campaigns","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/dhl-branded-campaigns?post=67651"},{"taxonomy":"trends","embeddable":true,"href":"https:\/\/lot.dhl.com\/zh-hans\/wp-json\/wp\/v2\/trends?post=67651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}